Look around you; the environment is abuzz with AI and its near-miraculous possibilities. AI or Artificial Intelligence enables a computer or machine to reason, learn, and act intelligently, like a human.
Indeed, ChatGPT and other generative AI technologies are spreading in almost every industry—from healthcare, banking, and manufacturing to the creative arts and consumer software.
But will this empowering new future that thrives on data give us our fundamental human right to privacy?
If similar thoughts cross your mind, your privacy concerns regarding artificial intelligence are natural. Your privacy is more important now than ever in this digital age.
What Are the Privacy Risks Associated With AI?
As perPew Research surveys, one in four Americans are asked to agree to a privacy policy every day. Yet only 22% read privacy policies in their entirety.
Let’s consider AI services like ChatGPT, Google Cloud AI, Jupyter, Viso Suite, and Chrorus.ai Their privacy policies state they collect your personal information, the content you view or engage with, and even source data from social media platforms and public databases.
Moreover, your data is used to train their AI models.
So you may enjoy emails and presentations getting written in seconds; chat with a customer service bot; virtually try on accessories while shopping; or just Google as ads based on your interests follow you over the web.
These operations are powered by your data that is collected every minute. If you deem it as artificial intelligence invading your privacy, you’re not wrong.
While AI companies claim your information is safe, numerous data breaches by cyber criminals have led to identity theft, financial loss, and damage to victims' reputations worldwide.
Findings ofSurfshark’s Global Data Breach Stats researchshow that the US has had over 2.6 Billion records exposed through data breaches since 2004.
And most AI models are trained on a large dataset from public sources, most of which are biased. This bias can lead to serious consequences, such as violation of your right to privacy.
Legal and Ethical Implications of Privacy in the Age of AI
Do our privacy laws apply to AI? According to theAmerican Bar Association’s podcaston AI regulation in the US, at present, there is no comprehensive federal legislation dedicated solely to AI regulation.
The European Union has passed the AI Act, whereby the regulation would increase in proportion to the potential threat to privacy and safety that an AI system poses. Hopefully, this AI Act will catalyze the US, UK, and other countries to pass their laws too.
However, regulating AI and protecting privacy pose many challenges as AI algorithms are complex.
Secondly, most existing privacy laws are rooted in a notice-and-consent model of consumer choice. Privacy policies are an example, which customers consent to but seldom read in their entirety.
Also, individuals sold on the AI revolution may willingly divulge private information, defeating the purpose of ensuring data privacy from artificial intelligence.
Ideally, our new AI-driven future should also be ethics-driven to protect our data privacy. It must be safe, fair, unbiased, and beneficial to everyone. Creators and developers must train AI models using data that is diverse.
To earn our trust, AI models need to be transparent about the decisions made with our data. And with AI already replacing a considerable workforce, AI development should lead to the creation of better jobs.
Safeguarding Privacy in an AI-Driven World
You should have the choice to share the personal data you want. And AI companies must put enhanced data protection measures in place to ensure your information remains secure and private.
Privacy-By-Design principles should be integrated into all operations, in all activities and processing, thus ensuring data privacy protection throughout the life cycle of an AI system.
Moreover, robust laws and regulations should govern artificial intelligence models and new AI companies mushrooming around.
In the first-ever global standard developed by UNESCO, the Right to Privacy and Data Protection is among the 10 core principles of this recommendation for building AI technologies.
Your Role in Protecting Your Privacy
As perSurfshark’s Attitudes Towards Privacy Survey 2022, 90% of internet users agree that online privacy is important to them. And 32% state that the quality of services is more important than privacy.
If you must explore the latest AI technology to work faster, go for it. But take a few minutes to read its privacy policy. And look for the data sharing opt-out.
Start managing your privacy with the device in your hand or on your PC. Use a VPN for browsing and deny storage permissions to apps you don’t use.
Did you know you can clean up your digital footprint regularly? And opt out of databases ofdata brokerswho collect your personal information?
Take Back Your Privacy With Incogni
Data brokers are always looking to steal your personal information from public records and through your browsing habits. If you’ve virtually tried out sunglasses, your face would be in a database too.
Incognilists data brokers likely to have customers’ information, such as Social Security number, physical address, health information, phone number, or email address. Such data is sold to investment, healthcare, financial, marketing, or recruitment companies. Or used to scam you or trap you in whaling attempts.
All this can result in unwanted ads, influence your loan eligibility or insurance rates, and increase the risk of cyber attacks.
But Incogni sends data removal requests to data brokers on your behalf, even after your data is deleted as data brokers start collecting your information again.
You can monitor the process and view potential databases found, requests sent, and requests completed on your user-friendly Incogni dashboard.
You can take back your privacy now by taking a1-year Incogni subscription at a 50% discount—only $6.49 per month—and keep your data off the market and safe.
AI and Your Privacy: The Need for a Revolutionary Balance
Undoubtedly, this new future of artificial intelligence is prone to privacy risks, which makes addressing these important. And Incogni could be a way out.
Indeed, the wheel of change to regulate artificial intelligence companies and protect your privacy has started rolling. Hopefully, it will gain momentum to become a revolution like AI—and fill the need for a balanced approach to AI development and privacy protection.
